
Say Hello to Wagg Chews
We’ve got some pawsome news to share...Wagg Chews have officially landed! Our brand-new range of soft, chewy dog treats is here to add a whole lot of tail-wagging joy to your pup’s day. Whether it’s for training, treating, or just because, they’re the perfect chewy snack for dogs of all shapes and sizes.
What Are Wagg Chews?
Wagg Chews are chunky, chewy, tasty treats - perfect for everyday enjoyment. Each chew is easy to break up for smaller mouths or sharing (though we can’t promise your dog will want to share!), or they can be gobbled up in one satisfying go!
Made with real meat and fish ingredients, less than 5% fat, and no added sugar, these chews are as wholesome as they are delicious. Because they’re chunkier and chewier than your average treat, Wagg Chews are a great way to keep your dog happily occupied for a little longer, perfect for when you need a moment of peace or want to give them something extra satisfying between meals
Which Chew will you choose?
We know how much dogs love variety, so we’ve created a line-up of fun and flavoursome options they’ll go barking mad for.

Each variant comes in a fun, chunky shape and just the right number of chews per pack for fuss-free, feel-good treating.
Why Chews Make Dogs Happy
Wagg Chews aren’t just tasty; they help support your dog’s emotional wellbeing. Chewing helps:
Satisfy natural urges – Dogs naturally love to chew; it keeps them calm and content.
Combat boredom – A good chew keeps their minds (and mouths!) happily busy.
Support training and bonding – Use them as rewards or just to say “I woof you.”
Treat Time Just Got Chewier
Whether your dog loves a bit of peanut butter, can’t resist a meaty bite, or dreams of fishy goodness, Wagg Chews have got something for every tastebud.
Because at Wagg, we believe treats should be tasty, tail-waggingly fun, and full of love.
Where to buy Wagg Chews
Ready to get your paws on them? Wagg Chews are rolling out now in selected Asda stores, with more retailers coming on board over the next few months. So keep an eye on your local shelves, or your dog might do it for you.
Stay tuned on our social channels for exciting updates, and our website for the latest stockist news.